Ephemeral Tattoos Were ‘Made to Fade.’ Some Still Haven’t.
In May 2021, Claudia Mangione got a tattoo of a match on her rib cage. Ephemeral, the studio that tattooed her, had just opened in the Williamsburg neighborhood of Brooklyn, and its draw was a trademarked tattoo ink that was advertised as “made to fade” nine to 15 months after application. Not so for Ms.…
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