Why Do We Brand the Summer?

E.E. Holmes, 41, a writer in central Massachusetts, sees versions of the phrase roll across her Twitter feed every May. In 2021, she scrolled past posts about Hobbit Girl Summer (living in a shire, eating potatoes) and “Gone Girl” Summer (disappearing mysteriously). Ms. Holmes added her own to the canon: “Golden Girls” Summer. “I’m thinking,…

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