For some time, storm clouds have been gathering over the less expensive end of the Swiss watch industry. Smartwatches, particularly the Apple Watch, have flooded the marketplace, inundating the production of traditionally styled Swiss watches that retail for less than $1,000. But Tissot, the largest brand in that segment by estimated production volume and sales,…
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Faith Enokian loves a drive-through. The senior at the University of South Alabama loves them so much she pulls into one at least eight times a week. Sometimes it’s just to pick up food. Other times she asks an often-baffled Starbucks barista to make “whatever your favorite drink is” and posts the interaction on TikTok.…
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The Los Angeles-based baker Michelle Boulos can still picture the sheet cakes she ate as a child: slathered with bright white frosting, decorated with tiny plastic balloons. But the confections she makes and sells via her Instagram account No Good Cakes are something else entirely. On one recent creation, frills of buttercream surrounded an acid…
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At the top of Mount Hamilton, near San Jose, Calif., Lick Observatory looks out over the dense sprawl of the San Francisco Bay Area. On a clear day from the 4,200-foot summit, you can see San Francisco to the north, as well as the entrance to Yosemite Valley, 120 miles east, as the crow flies.…
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What did Salvador Dalí, Jackie Kennedy and Elizabeth Taylor have in common? Beside a penchant for a glamorous jet-set life, all three often wore Piaget watches, the epitome of chic in the 1960s and ’70s. In 1967, Dalí minted the Dalí d’Or gold coins used as decorative elements for watches that the artist designed in…
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Serving a meal is about more than just feeding your guests. “It’s about people and sharing a moment together,” said Amanda Reynal, an interior designer in Des Moines. “The visual, the scent, the taste and the sound of your loved ones or friends around you are all critical to creating an unforgettable experience.” That’s why…
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And the De Bethune name honors a historic figure. “By borrowing the name from the 18th century French Chevalier De Bethune, naval captain, researcher and specialist in techniques and materials,” wrote Denis Flageollet, who co-founded the Swiss brand in 2002 with David Zanetta, “I wanted to pay tribute to a man who embodied all my…
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Remember the famous so-called Amazon coat from 2019? Of course you do. And whether or not it fit your sartorial style (that whole pulled-together-but-not look is only right if your heart is in it), it was, objectively, two things: popular to a fault and ultra-warm. The brand behind the coat, Orolay, didn’t stop there, though.…
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In ELLE.com’s monthly series Office Hours, we ask people in powerful positions to take us through their first jobs, worst jobs, and everything in between. This month, we spoke to Alina Cho, host of the lecture series The Atelier with Alina Cho at The Metropolitan Museum of Art, contributor to CBS Sunday Morning, and the…
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