Lululemon to Buy Mirror, a Fitness Start-Up, for $500 Million
Lululemon, the purveyor of expensive athleisure and activewear, is betting on the future of personalized remote exercise as a way to reach customers by acquiring Mirror, a home fitness start-up that sells a $1,495 wall-mounted machine for streaming workout classes. The $500 million purchase, which Lululemon announced on Monday, is the company’s first acquisition and…