Why Businesses Are Now Obsessed With the Word ‘Citizen’
But for some, the citizen-as-brand trend rings hollow. “To me, the word ‘citizen’ is a synonym for ‘responsibility,’” Sarah Vowell wrote in an email. Ms. Vowell, whose essays and books, including “The Partly Cloudy Patriot,” interrogate America’s past and present, said: “In a republic, every citizen is saddled with a perpetual, time-consuming, unpaid part-time watchdog…