If there’s one thing Lululemon and Barry’s Bootcamp, two of the leading names in the premium fitness world, know how to do, it’s build a community around their product. One walk around the city and you’ll instantly spot lovers of both brands simply based not only on what they’re wearing, but also how they carry…
Menstrual cups, little-known devices used by women to manage their periods, are safe and as effective as sanitary pads and tampons, as well as less expensive, according to the first comprehensive analysis of the products. Many women have never heard of menstrual cups; some may know them only by brand names like Diva Cups or…
Bad dreams die fast. When I told a salesman at the New York City outpost of REI, the camping supplies store, that I was going camping for four days only 40 miles outside of Chicago, we launched into a conversation about safety in the woods. “You’re not gonna see bears,” he told me, “but you…
SAN FRANCISCO — When Esaïe Prickett sat down in the living room with his mother, father and four older brothers, he was the only one wearing Google Glass. As Esaïe, who was 10 at the time and is 12 now, gazed through the computerized glasses, his family made faces — happy, sad, surprised, angry, bored…
Wearing shoes when we walk changes how our feet interact with the ground below us, according to a novel new study in the journal Nature of shod and unshod walkers, the state of their feet and the extent of the forces they generate with every step. The study, which echoes some of the research that…
On a sunny October day in 2017, Lara Trump, the president’s daughter-in-law, held a meeting in the West Wing to promote an initiative that would pair shelter dogs needing homes with veterans wanting to act on the increasingly widespread notion that well-trained dogs can improve the lives of people suffering from post-traumatic stress disorder and…
For the first decade of my career, I took cooking incredibly seriously. As a restaurant cook, not to mention a nerd, I loved steeping myself in the history of a dish and all its traditions. I obsessed over pasta shapes, flour types and varieties of tomatoes and their specific, appropriate uses. I wanted my food…
New Marketing Science Study Key Takeaways: Research shows once recreational marijuana is legalized, the number of online searches for tobacco increase by 8%, while searches for alcohol drop by 11%. The findings could have an implication on sales for the alcohol and tobacco industries. The passing of recreational cannabis increases online searches for cannabis done…
IMAGE: Mark Fendrick, a professor at the U-M Medical School and School of Public Health. view more ANN ARBOR–Millions of Americans with chronic conditions could save money on the drugs and medical services they need the most, if their health insurance plans decide to take advantage of a new federal rule issued today. And the idea…
BUFFALO, N.Y. — University at Buffalo researchers have determined that a human gene present in 75 % of the population is a key reason why a class of drugs for Alzheimer’s disease seemed promising in animal studies only to fail in human studies. The researchers say the work suggests that in different Alzheimer’s disease patients,…