Plus-size fashion continues to get better and better, as myriad brands have extended their size ranges to go beyond a 12 or 14. It’s meant so many more options and pieces to shop—closet staples, trend-driven finds, and silhouettes perfect for dressed-up occasions. The only downside is that all that bounty can take more searching to find, making the virtual opening of Amazon’s new Plus Shop such a win.
The retailer hasn’t just gathered a handful of styles and called it a day. There’s thoughtful curation threaded throughout. The current shop includes expected category shops (like dresses, tops, and outerwear), plus more of-the-moment groupings like swim and lingerie. The exact sizing available depends on the brand, but every piece included comes in a span of options (as in going up to 6X and 38 in denim).
Best-selling Amazon labels like The Drop are part of the offering, as are incredible designs from Jonathan Cohen, TEREA (Making the Cut winner Andrea Pitter’s co-designed line), Levi’s, and Calvin Klein.
And if there’s a label you wish you were seeing there, they want to know. Scroll to the bottom of The Plus Shop for a quick form to let Amazon know what you do, and don’t, like about the experience.
How could it get better? Free Prime shipping and returns, of course—now that’s how you do stress-free, feel-good fashion for all.
Laura Lajiness Kaupke is a freelance writer and editor covering fashion, accessories, and lifestyle topics, including beauty, home, fitness, and travel. You can see her work across various outlets, including VOGUE, Harper’s BAZAAR, ELLE, Marie Claire, InStyle, Glamour, Esquire, Women’s Health, Brides, The Zoe Report, Popsugar, Refinery 29, Coveteur, Byrdie, Well+Good, The Editorialist, among other titles and brands. Laura has worked in the fashion industry for over 11 years and held senior fashion editor positions at Popsugar and The Zoe Report, with additional experience as a copywriter and fashion publicist.