“I’m obsessed,” Chloe Park said when she realized the woman entering the Goop Bond Street boutique in New York City where she was shopping was the jeweler Jennie Yoon.
Ms. Yoon, 38, the founder of Kinn Studio in Los Angeles, was in town for a pop-up shop at Goop, where selections of her jewelry had been laid out on a tabl: delicate earrings, necklaces, rings and bracelets, mostly in yellow gold.
The design that particularly caught Ms. Park’s attention were the necklaces personalized with Asian characters, variations of the nameplate necklaces popular in the 1980s and ’90s. “I really want one of the name necklaces,” she said. “I’ve never seen anything like it.”
Those necklaces, along with Kinn’s nameplate bracelets and rings, feature engravings or cut out versions of the letters and characters themselves in a variety of languages: Korean, Chinese, Vietnamese, Japanese and Thai, as well as English. Ms. Yoon grew up in Seoul, and moved with her mother to San Jose, Calif., when she was 12. Her father joined them later.