When fans first glimpsed outfits in the new adaptation of “Mean Girls,” they were not shy with feedback on the film’s pink miniskirts and mesh bustiers.
On social media, some said the costumes looked cheap, as if they had come from fast-fashion retailers. Others said they did not lean heavily enough on the Y2K style of the original “Mean Girls,” released in 2004. And one online commentator said the costumes seemed like an A.I. image generator’s clumsy response to the prompt: “What do trendy teenagers wear today?”
The wardrobes for the film, which was released on Jan. 12, were not created by artificial intelligence but by Tom Broecker, the costume designer for “Saturday Night Live,” where he has worked for nearly 30 years. Mr. Broecker, 61, had no involvement in the original “Mean Girls.” He joined the crew of the adaptation after working with Tina Fey and Lorne Michaels — who were involved in both films — on costumes for “S.N.L.” and for “30 Rock.”
Mr. Broecker said the criticism of his work had made him “super, super, super anxious” for the new film’s release. His goal was to reference — but not redo — the wardrobes from the original movie, which were created by the costume designer Mary Jane Fort, by imagining how its high-school-age characters might dress as members of Gen Z.
He cited the “sexy Santa” costumes for a holiday talent show scene in both films as an example. In the adaptation, those outfits were influenced by Ariana Grande’s music video for the song “thank u, next,” he said, so he made them a little more sparkly than the plasticky red skirts in the original.