Is anyone still rocked by Balenciaga’s notorious ad campaign from 2022 featuring teddy bears in harnesses? Seemingly not Kim Kardashian, who was “re-evaluating” her relationship with the fashion house in the wake of the scandal those ads caused, only to be named an ambassador for the brand this week.
Nor is Patricia Field. Ms. Field, 82, a merchant, costume designer and lifelong champion of funky alternative style, is a star of Balenciaga’s new “closet” campaign alongside Ms. Kardashian and Nicola Peltz-Beckham.
Looking formidable in a black leather trench and toting an updated version of the label’s Neo Cagole city bag ($3,100), a smiling Ms. Field appears in an ad posing against shelves full of freshly minted versions of the house’s top-selling bags.
“When I was first approached, I thought they wanted my services as a stylist,” she said. “But I was elated to discover they wanted me as a model. My reaction was like, ‘Really? Me?’”
Pat, don’t be shy.