When Cardi B rapped, “I’m the queen of talking sh-t and I’m backing it up,” she really meant it. Throughout her drama-filled feud with Nicki Minaj, Cardi assured Minaj and fans that Fashion Nova wasn’t the only brand she was collaborating with. Today, Cardi clarified those claims by announcing her partnership with Reebok, which begins with the rapper and sneaker giant dipping into the Reebok archives to reissue an iconic silhouette.
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“Everything that you love about Cardi B is what you love about Reebok,” the brand said in a press release, adding, “there’s nothing we love more than taking risks and standing boldly behind those who do the same.”
Of course Reebok would resurrect its classic Aztrek shoe, especially since fashion’s love affair with the “dad sneaker” doesn’t seem to be dying down anytime soon. The chunky runner features everything we love about 90s footwear, like its thick sole and playful designs that include cool blues, pinks, and purples. To announce the partnership, Cardi sported the Reebok Aztrek in White/Black/Excellent Red, which will only run you $90.
There’s no word on what the future of the Cardi B x Reebok partnership looks like, but Reebok described the “Money” rapper as its “ideal collaborator.”
“Cardi isn’t just a world-class entertainer,” the brand continued. “She’s a mother, a style icon, a pop culture magnet and–above all else–a fearless individual. She’s broken every mold that superstars are supposed to fit into—and she’s reached the top by following nobody’s path but her own.”
