Estée Lauder Agrees to Buy Tom Ford Brand in $2.8 Billion Deal
Perfumes have become a focus for Estée Lauder, particularly as the premium fragrance industry saw an unexpected bump during the pandemic, with shoppers seeking out small luxuries. Estée Lauder’s recent perfume acquisitions include the brands Frédéric Malle, Kilian and Le Labo. While hundreds of fragrances are released every year, a hit such as Chanel No.…