Zendaya and Tommy Hilfiger Threw the Best Block Party at The Apollo Theater in Harlem

Tommy Hilfiger and Zendaya Coleman’s first outing was a very big deal featuring none other than Grace Jones. Last night, they managed to top themselves staging a cinematic ’70s-inspired collection at the historic Apollo Theater in Harlem. The show was held just outside the theater (the auditorium was used as a production staging area). The city streets were closed to traffic apart from the models who walked and danced among classic vintage cars on a road-turned-runway. Behind them, dancers of all ages performed on a pair of Harlem stoops made especially for the occasion. Here’s everything else that happened.

There Was Merch

The “See Now, Buy Now” collection of ’70s-inspired snakeskin-print power suits, wrap dresses, scarf blouses, and page boy caps is available now. But guests—including several of the models who walked in the show—crowded the theater’s merchandise booth to purchase the exclusive TommyXApolloXZendaya T-shirts. They were designed specifically for the evening with all proceeds donated to the Apollo.

An All-Star Cast

Sara Sampaio, a pregnant Ashley Graham, Halima Aden, Winnie Harlow, Candice Huffine, and Yasmin Warsame walked the show alongside Alek Wek and Soojoo Park.

The Soundtrack Was Everything

A lone trumpeter opened the show. Over 20 artists from Harlem’s Mama Foundation for the Arts performed the throwback hits. Aretha Franklin’s “Respect”, Bobby Womack’s “110th Street” and James Brown’s “Get Up Offa That Thing” pulsated through the Harlem night air. Coleman, Hilfiger and Coleman’s longtime stylist Law Roach took their bows to Curtis Mayfield’s “Move On Up.”

The Cast of Euphoria Was There

Hunter Schafer, Barbie Ferreira, and Sydney Sweeney showed their support for their Euphoria castmate Zendaya from the front row. Gigi and Bella Hadid and Gigi’s maybe-boyfriend Tyler Cameron were also all present and accounted for.