For Better, for Worse, for Free Branding Work?

Send questions about the office, money, careers and work-life balance to workfriend@nytimes.com. Include your name and location, or a request to remain anonymous. Letters may be edited. Employee Zero My husband is beginning to fund-raise for his new start-up. I’m a professional brand strategist. He and his co-founder want my help naming their company, crafting…

This Season, Couture Came to Play

Courtesy of the brands; Moss by David X Prutting/BFA.com; Viktor & Rolf by Marijke Aerden Style Points is a weekly column about how fashion intersects with the wider world. Your garden-variety couture review will note the history of the form, the craftsmanship behind it, and the acres of infinitesimal details stitched by the petits mains,…

‘Modern Love’ Season 2: Watch the Trailer

Nearly two years ago, “Modern Love” premiered worldwide as an eight-episode streaming series on Prime Video. Inspired by essays from the Modern Love column, the episodes explored love in New York City in many forms, including dating with bipolar disorder and a gay couple adopting a baby girl. The show’s second season, which will begin…