How Nike Won the Cultural Marathon

For its 50th anniversary this year, Nike could have done a lot of things. It could have done what many fashion brands do and had a series of enormous parties in multiple capitals around the world with special guests like LeBron James and Billie Eilish and Naomi Osaka and Travis Scott, all of whom work…

These Cupcakes Are Pure Childhood Magic

Whenever one of my children reaches a milestone, I become hopelessly teary. Tears of joy? I don’t think so. My tears are for a moment so precious and fleeting that I fear it may be lost. It’s a confusing place in the sad-to-happy range that makes me strangely gloomy. The cream-soda-and-raspberry cupcakes came out of…