In 1999, Target completely upended the retail experience with the help of a little tea kettle made in collaboration with architect Michael Graves, launching the brand’s designer collaboration series Design for All.
Two decades and over 175 designer team-ups later, Target is celebrating 20 years of designer partnerships by dipping back into the archives to resurrect 20 of its favorite collaborations.
Many of the more iconic collabs have made the cut, including the colorful Lily Pulitzer collection that debuted in 2015 and the grunge Rodarte for Target range that hit store racks in 2009. Anna Sui, Zac Posen, Missoni, Jason Wu, Altuzarra and more made also made the lineup.
Target
“This anniversary celebrates our rich design history and the diverse range of partnerships we’ve offered our guests for the last 20 years,” Mark Tritton, executive vice president and chief merchandising officer of Target, said in a statement. “Each partnership brought something special and exciting to our guests, and with 20 years behind us, we’re only getting started.”
Target’s 20th anniversary designer collection is priced at $7 to $160 and selection will vary by store. Save up now as the collection officially hits Target stores and online on September 14.
